Meet the OptiCommerce Team: Maria Martinez

Name: Maria Jesus Martinez Fernandez Role: Web & Graphic Designer Describe working for OptiCommerce in 3 words: Challenging – Learning – Adapting Favourite movie? Mmm… I think is Persepolis… I really loved “Elle” as well Favourite city? Bilbao (Basque Country, North Spain), where I studied at the University. I had so much fun there, made…

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Meet The OptiCommerce Team: George Brooks, Marketing Executive

Name: George Brooks Role: Marketing Executive Describe working for OptiCommerce in 3 words: Dynamic. Challenging. Educational (within the Optics industry) What do you enjoy about your role the most: I enjoy the creativity behind social media marketing Favourite band/artist? Tough one, I’d probably say Pixies or Swans If you could live off of one meal for the rest of your…

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Why Every Practice Needs Content Marketing

When your patients want to book an eye examination, find out about symptoms of common eye conditions or learn about the latest eyewear trends, it’s highly likely that their first port-of-call will be the world wide web. Using their laptops, smartphones and tablets they’ll be searching for answers online.  But you don’t want them looking…

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How Social Media can benefit your practice

“The question isn’t, ‘What do we want to know about people?’, It’s, ‘What do people want to tell about themselves?’” – Mark Zuckerberg In a world where the digital space is constantly evolving, it probably feels a lot more comfortable to use traditional methods to grow your practice. However, as Bill Gates so rightly stated, “If…

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Why is Getting a High Quality ‘Mobile Responsive Website’ More Important Now Than Ever If You Want A Floods OF New Patients Finding You Online?

Google is the number one way in which patients and customers will find your optical practice. So keeping up with the latest developments in an arena that has a direct impact on the stream of leads and patients your web presence can generate for you is essential for the savvy practice owner. On 21st April 2015,…

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